Who are we?

Sierra Lands Beef (SLB) is owned by the Sierra Foothill Conservancy and represents a producer partnership aimed at benefiting the local communities and environments we work in. Beef producers in Fresno, Madera and Mariposa counties contribute in supplying fresh, healthy, locally raised beef for consumers looking to support local foods, economies and the environment. 

Sierra Lands Beef believes in the benefits of buying locally grown foods and supports producers by providing a value added, direct marketing program reaching many different types of customers. We started with the goal of creating a regional, sustainable production system that can connect consumers with the land and to the producers who feed them through locally raised beef. Now, with the development of the SLB label, buyers of Sierra Lands Beef directly support ranches and open space required to raise beef in Madera, Fresno and Mariposa counties. 

The cattle are raised on the scenic lands and open spaces of the Sierra Foothills in all three counties and never given hormones or antibiotics. SLB uses holistic management practices that benefit the land and the cattle. We are in the business of supporting local economies, preserving land and the ranching community, and connecting consumers to farmers through selling healthy, locally grown Grassfed Beef.